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Al-Qaeda’s Leaders Are Dying, But a Greater Challenge Looms

A string of top-level al-Qaeda leaders have been killed this year in U.S. counterterrorism operations extending from Afghanistan to Iran and Syria. The frequency of the strikes, together with the seniority of those lost, has dealt a crippling blow to the old guard responsible for founding al-Qaeda back in the 1980s. After nearly 20 years of relentless counterterrorism pressure following the 9/11 attacks, al-Qaeda’s central leadership has grown older, more distant and disconnected, and, it seems, increasingly vulnerable.

Most prominently, Abdullah Ahmed Abdullah (better known as Abu Mohammed al-Masri), was reportedly killed in August by a team of elite Israeli assassins acting on U.S. intelligence in the Iranian capital of Tehran. The targeting of al-Masri, the most likely successor to overall leader Ayman al-Zawahiri, was one of the most significant operational successes against al-Qaeda since Osama Bin Laden’s death in Abbottabad, Pakistan in May 2011. That it took place in Iran, where he had been present since 2003 (first in prison and strict house arrest, then from 2015 living freely in Iranian territory), was additionally significant, given the widespread assumption that senior al-Qaeda figures in Iran were virtually invulnerable to foreign threats. Beyond the U.S.-Israeli operation, al-Qaeda has also recently lost its media chief, Hossam Abdul Raouf, in Afghanistan, and Khaled al-Aruri (Abu al-Qassam al-Urduni) and Sari Shihab (Abu Khallad al-Mohandis) in Syria, among many others.

How and why now?

This flurry of losses raises the question of how and why now. First of all, the U.S. appears to have developed extremely potent lines of human and signals intelligence in northwestern Syria, given the frequency with which drone strikes run jointly by the Central Intelligence Agency (CIA) and Joint Special Operations Command (JSOC) have taken out prominent al-Qaeda operatives there, including Aruri and Shihab. Effective intelligence in Idlib is nothing new for the U.S., having been used effectively to neutralize the so-called Khorasan Group between 2014 and 2015, and additional high-level targets like Rifai Taha in April 2016 and then al-Qaeda deputy leader Abu al-Khayr al-Masri in February 2017. Intriguingly, Taha’s death in a drone strike may in fact have been a case of accidental—or coincidental—targeting, as he was killed after unexpectedly swapping vehicles and driving a car belonging to the presumed target, Ahmed Salameh Mabrouk (Abu Faraj al-Masri).

Beyond extraordinary intelligence penetration, it also appears feasible that some if not all of this year’s high-level U.S. strikes against al-Qaeda were linked. Notwithstanding the likelihood of linkages in the spate of strikes in Syria, the killing of al-Qaeda media chief Hossam Abdul Raouf in Afghanistan in October could be a central puzzle piece. Public and leaked al-Qaeda communications, and even more so a very public spat between al-Qaeda’s former affiliate in Syria and al-Qaeda loyalists in 2017, revealed the centrality of al-Qaeda’s media network to facilitating transnational communications between affiliates and the central leadership. It is highly likely that Abdul Raouf and his associates maintained open and regular channels to key al-Qaeda operatives worldwide. According to a well-placed intelligence source, Abdul Raouf’s deputy was captured and a large quantity of documents and data seized—which could easily reveal a plethora of intelligence leads for future strikes.

This disruption of the media network could explain rumors that have been swirling in al-Qaeda circles in recent weeks that Zawahiri is dead—rumors based in large part on claims that al-Qaeda’s present-day Syrian affiliate, Tanzim Hurras al-Din, has lost contact with him for roughly two months, after having enjoyed steady contact with him for at least two years. For now, no evidence exists to substantiate rumors of Zawahiri’s death. What appears more likely is that his already poor health has put him temporarily out of action, or that the deaths of Abu Mohammed al-Masri and Hossam Abdul Raouf have forced him into lockdown. If al-Qaeda’s most prized channels of communication—both human couriers and a variety of innovative online methods—were compromised, as one would assume they would be following such high-level losses, one would expect surviving leaders to go dark for some time. It is also possible, given his apparent basing in eastern Afghanistan, that Zawahiri has been forced to go off-grid by the Taliban amid intensifying scrutiny over the U.S.-Taliban agreement and the intra-Afghan peace talks. Though constraining him in this way would unquestionably throw a spanner into the Taliban-al-Qaeda relationship, it would be a strategically smart move by the Taliban—and one that gives the  impression of a Zawahiri crisis.

Succession crisis

Assuming Zawahiri is still alive, he is now faced with an existential succession crisis. For years, al-Qaeda maintained a three-man council of deputies, but two of those—Abu Mohammed al-Masri and Abu al-Khayr al-Masri—are now dead. Only one survives: Mohammed Salah ad Din Zeidan (Sayf al-Adel), who remains based in Iran, more or less living freely but prohibited from leaving Iranian territory. Were Zawahiri gone, it is virtually impossible to imagine any Iran-based leader, even one with the veteran clout of Sayf al-Adel, being capable of exerting any meaningful influence over widely dispersed affiliates deeply distrustful of Iran and its possible influence over leaders still assumed to be in some form of captivity. In the process of breaking ties with al-Qaeda, the senior leaders of Hay’at Tahrir al-Sham (HTS) claimed to be highly suspicious of any instructions coming from Iran-based leaders, and on these grounds they ultimately refused to abide by them. Were that dynamic to go global, al-Qaeda could swiftly fall apart.

Worse still for al-Qaeda, Iran is highly unlikely to remove its travel restrictions on Sayf al-Adel—his presence on Iranian soil equates to strategically significant leverage, not just on al-Qaeda itself, but also potentially on the U.S. If the incoming Biden administration seeks to resume some form of negotiations with Iran, as is assumed, the fate of the highest-known leader after Zawahiri would represent a valuable card on the table.

For the sake of al-Qaeda’s future, Zawahiri needs to foster a new generation of leaders capable of assuming the mantle of leadership, but for now it is unclear who they might be—or where.

The principal base of operations for the central leadership has long been South Asia, and any shift away from there appears unlikely in the near future. In this context, deciphering the dynamic between al-Qaeda core and the Taliban, and determining the extent to which the U.S. will retain effective intelligence and counterterrorism capabilities in Afghanistan amid troop drawdowns, have become more crucial than ever. Given al-Qaeda’s bay’a to Taliban leader Hibatullah Akhundzada, it is virtually impossible to envision the relationship turning hostile, as the Trump administration has done its best to suggest it could. But if ties become more convoluted, and if the Taliban’s factionalism becomes more pronounced on this and similar issues, the prospect of shifting—or even distributing—the core leadership abroad may rise.

Decentralization and localization

Thanks in large part to sustained U.S. counterterrorism successes against al-Qaeda leaders over the past nearly two decades, al-Qaeda has proceeded—willingly or unwillingly—down a steady path of decentralization. Whereas the al-Qaeda responsible for 9/11 was a rigidly structured and tightly controlled organization, the al-Qaeda of today could more accurately be described as a loosely networked movement, comprising likeminded but regionally distinct groups, each pursuing increasingly local agendas. While Zawahiri and the Shura that he represents clearly still exert a powerful aura and form a focal point for the cause, the actual practical value that they represent in terms of controlling and directing appears to be minimal at best.

Bin Laden presided over the start of this decentralization, but his charisma and “star status” ensured a degree of authority when it came to asserting strategic control over affiliate activities. The spread of Internet access and the rapidity of developments and information dissemination; the explosion of instability that followed the “Arab Spring”; continued U.S. counterterrorism pressure; and Zawahiri’s deathly boring character have all contributed to an exponential progression in al-Qaeda’s decentralization.

Nowhere have the consequences of this been more clear than in Syria, where the dilemmas and challenges presented by an extraordinarily complex and highly fluid operating environment saw al-Qaeda’s once most powerful affiliate defect. It took a year for that defection to take full form, and attempts by Zawahiri in Af-Pak and both Sayf al-Adel and Abu Mohammed al-Masri in Iran to stop it revealed the extent to which distance and communications delays had crippled prospects of central control. Most importantly, these leaders of the old guard were deemed insufficiently familiar with the every-day operational realities in Syria, such that their views meant little to the decisionmakers on the ground.

But evidence of al-Qaeda’s likely irreversible decentralization has been evident everywhere, with affiliates dedicating themselves to locally-focused agendas that run almost entirely against the grain of Zawahiri’s strategic commands. Though HTS’s “pragmatic” approach to the jihad continues to draw a great deal of criticism within al-Qaeda circles, the fact that al-Qaeda affiliates are treading paths once trodden by HTS’s predecessor Jabhat al-Nusra is inescapable. From forming alliances with irreligious bodies; mediating local communal conflicts; espousing non-violent tactics for political gain; seeking to engage nation-state governments; and establishing long-term semi-legitimate business investments, these affiliates are not at all being guided by the likes of Zawahiri.

The current trajectory of Jama’at Nusrat al-Islam wal Muslimin (JNIM), led by Iyad Ag Ghaly, a former Malian diplomat known as “the strategist,” is especially emblematic of this trend. Its guiding ideology differs little from that of al-Qaeda’s, but the methods used to expand its influence have evolved dramatically when compared to the earlier days of Ansar al-Din-al-Qaeda in the Islamic Maghreb cooperation. In parts of the Sahel, particularly in northern Mali, JNIM has arguably molded itself into a more accepted, more credible actor, trusted by non-ideological community groups to mediate conflict more than the central government. In a similar vein, al-Qaeda in the Arabian Peninsula (AQAP), in embracing tribal alliances and focusing on hostilities with the Houthis and ISIS, has been accused of not just failing to act on its hostility towards Saudi Arabia and the United Arab Emirates but even negotiating mutually suitable arrangements with them.

Of course, al-Qaeda’s decentralization has also resulted in individual affiliates turning to more extreme agendas, as when Abu Musab al-Zarqawi’s al-Qaeda in Iraq (AQI) chose a more extreme path than Bin Laden desired. Similarly, al-Shabab in Somalia has been critiqued internally in the past for its excessive brutality. Yet similar examples do not appear to exist today. Rather, the trend appears to be focused on growing sustainable local and/or regional roots, socio-politically out-competing rivals, and slowly and methodically transforming society to fit Salafi-jihadist ideals in hopes of one day collectively forming an Islamic state.

The coming challenge

Therefore, while we should all be celebrating the string of recent counterterrorism successes against al-Qaeda’s senior leadership, we should be doing so while simultaneously shifting our attention to the challenge of tomorrow: deeply rooted, locally-oriented jihadist groups pursuing more sustainable agendas. While this localism trend may well reduce the prospect of 9/11-style plotting—at least temporarily—it is not a sign of counterterrorism success. Rather, it is a sign of terrorism’s adaptation, and the embrace of strategies that promise equally significant instability but require far more complex and long-term countermeasures, for which we are frankly ill equipped. Worryingly, ISIS appears to be learning this lesson too.

The challenge on the horizon has little of anything to do with combating extremist ideologies, and much more to do with tackling the problems of ungoverned spaces, failed and corrupt governance, economic strife, underdevelopment, and long-standing hyper-local conflicts – all of which provide fuel for jihadists displaying more flexibility and political intelligence than ever before. To put our hands up and declare victory would be to miss the coming challenge altogether.

From Goods and Services to Counterterrorism: Local Messaging in Hay’at Tahrir al-Sham’s Propaganda

[Editor’s Note: Jihadica is pleased to welcome Lina Raafat and Charles Lister. Lina is a research assistant for the Extremism & Counter-Terrorism Program at the Middle East Institute. Her research focuses on militant propaganda with a particular focus on foreign fighter mobilization and logics of martyrdom. Charles is a senior fellow and the director of the Extremism & Counter-Terrorism Program at the Middle East Institute.]

The fall of southwestern Syria to Bashar al-Assad’s regime marked a significant turning point in the Syrian conflict, effectively shifting attention to the northwestern province of Idlib, the last remaining opposition stronghold. Home to a wide array of armed resistance groups, including groups with former and current ties to al-Qaeda, as well as defeated opposition fighters recently exiled from elsewhere in Syria, Idlib’s dynamics are incredibly complex and warrant special consideration. As the threat of an impending regime offensive continues to develop, with both Russia and Turkey bolstering defenses, armed opposition groups find themselves under unprecedented pressure to adapt to the evolving dynamics, both on the ground and in surrounding geopolitics.

A prime example of such adaptation is Hay’at Tahrir al-Sham, or HTS. Previously known as Jabhat al-Nusra, this former al-Qaeda affiliate has rebranded itself twice—first as Jabhat Fatah al-Sham (JFS) in July 2016, and later as HTS in January 2017—in a relentless effort to expand its power and present itself as a sustainable model capable of continuing the fight against the Assad regime. Today, HTS has asserted military dominance in the northwest, has established a “Salvation Government,” and is reportedly engaged in active political discussions with several regional states.

Central to the HTS model is its propaganda apparatus, which the group has employed effectively to achieve its broader strategic objectives. Faced by the impending threat of all-out hostilities, mainstream armed opposition groups have focused their propaganda on highlighting military operations and their willingness and plans to target regime forces. HTS, on the other hand, has substantially amplified its governance efforts, especially emphasizing three pillars: the provision of public goods and services; the maintenance of law and order, including through fighting terrorism (mainly ISIS); and delegitimizing any attempts of “reconciliation” with the regime.

Through a complete mapping of HTS’s entire propaganda output between June 18, 2018 and August 31, 2018, this article takes an in-depth look at how the explosion of hostilities in southwest Syria has propelled HTS to adapt its media strategy to gain (or regain) local support and to legitimize itself. The data implies that, at least when it comes to its online dissemination, HTS propaganda is geared overwhelmingly towards local messaging and aims to highlight steps taken by the group to tackle issues that are most pressing for its local constituents.

Our data set is comprised of every piece of propaganda published by HTS’s official media arm, Ebaa News Agency, during the period in question. This includes statements, video reports, photo reports, newsletters, infographics and opinion articles. Each of these individual data points was coded and analyzed to draw patterns on how the group’s strategy has been changing, and why. When examined closely, the data demonstrates a concerted attempt by HTS to expand its governance efforts and focus on issues that touch the daily lives of its people, or at least it is creating the illusion of doing so. According to the data, 57 percent of HTS propaganda focuses on governance and local grievances, while only 21 percent focuses on military activities. The remaining 22 percent is geared towards delegitimizing regime soldiers, militias, and opposition factions that have agreed to “reconcile” with the Assad government.

At this critical juncture in HTS’s trajectory, maintaining local support could be just as important a survival strategy as achieving battlefield dominance, if not more important. In a little over two months, HTS has released over 900 reports and statements highlighting the active steps taken by its officials to deal with issues critical to its perceived constituents. Those include: building roads, restoring water access, providing employment opportunities, diffusing explosives, arresting criminals, and restoring the rule of law. As the Assad regime continues to expand its grip on power and regain control of formerly “liberated” areas elsewhere in Syria, HTS appears to have re-examined its prioritization of anti-Assad military operations and pivoted to emphasizing its governance efforts in Idlib as “an exemplary model for contemporary revolutions.”

Figure 1.1

A key element of this model is, perhaps ironically, HTS’s campaign to combat terrorism. Though itself deemed a terrorist organization by many, including the United States, HTS has launched an extensive counterterrorism campaign targeting ISIS sleeper cells in Idlib. As figure 1.2 demonstrates, the group’s law-and-order campaign has predominantly focused on tracking down ISIS sleeper cells, with over 60 percent of its security operations explicitly aimed at arresting alleged ISIS members, confiscating their weapons, and in some cases publicly executing captured members and commanders. Since the beginning of the Dar’aa offensive, HTS has claimed responsibility for the capture of at least 97 ISIS fighters and commanders and the killing of another 23.

Figure 1.2

At first glance this may seem a departure from the group’s earlier strategy of steering away from public spectacles of violence, a technique which its foe—ISIS—has used to demonstrate supremacy and to attract recruits. However, this should come as no surprise, since the Assad regime has framed its war as a fight against “terrorists” and has used the presence of ISIS cells or groups linked to al-Qaeda as justification for launching large-scale offensives. By actively targeting and fighting one of the world’s most notorious terrorist organizations, HTS is attempting not only to strip away the regime’s credibility of using terrorism as an excuse to attack Idlib, but also to portray itself as a legitimate non-terrorist actor, especially in the eyes of local populations which have, on occasion, compared it to ISIS.

In addition to providing basic services and fighting terrorism, another important component of HTS’s recent propaganda effort is directed at the delegitimization of identified enemies of the group. Targets of this campaign include: the Assad regime along with its militias and allies; the international community for its perceived complicity in the war against innocent Syrian civilians; Syria’s exiled political opposition for failing to provide an effective political solution; and most importantly “reconciliation,” which HTS depicts as an existential threat to the people of Idlib.

Figure 1.3

As figure 1.3 indicates, 33 percent of HTS delegitimization campaigns since mid-June have been directed at “reconciliation”—the Assad regime’s chosen mechanism for regaining control of opposition-held areas. Such “reconciliation” scenarios have played out in each of Syria’s de-escalation zones, first in Eastern Ghouta in April 2018, then Homs in May and Dar’aa in June. Now, finally, the regime’s eyes are on Idlib as its next and perhaps final target. In truth, the regime’s “reconciliation” strategy represents an offer of surrender to avoid the prospect of a catastrophic, brutal attack from the air and ground. Frequently, “reconciliation” deals have followed long-drawn-out sieges, or bombing campaigns, or even chemical weapons attacks in the case of Eastern Ghouta in April.

However, both the regime and HTS understand that the situation in Idlib is far more complex than in previous cases. In a video statement released on August 21, 2018, HTS leader Abu Muhammad al-Jolani stressed that people in the “Liberated North” are well aware of regime plans and refuse to concede:

The phase through which the jihad in al-Sham is passing today needs us, as fighting factions, to pledge before God, Glorified and Sublime, then before our patient people, that the weapons of the revolution and jihad—that trust which the Muslims have bestowed on us—are a red line that will never be bargained with and will never be on the negotiating table. For our weapons are the source of our power and pride, and they are our bedrock. The very moment one of us thinks about negotiating his weapon, he has effectively lost it. Just thinking of surrendering to the enemy and turning over our weapons is a betrayal of God and His prophet, of the blood of the martyrs, and of the prisoners and the displaced—a betrayal of our people who have sacrificed and given so much, our people who have remained steadfast for seven years in the face of oppression and criminality. What happened in the south, the honorable sons of al-Sham will not allow to happen in the north.

Jolani’s statement comes at a critical time when HTS is under immense pressure to dissolve itself and merge with the Turkish-backed National Liberation Front (NLF), which has become the largest armed actor in Idlib, comprising ten Free Syrian Army (FSA) factions, the Syrian Liberation Front, or SLF (Ahrar al-Sham and Harakat Nour al-Din al-Zinki), Jaysh al-Ahrar, and Suqour al-Sham. HTS has issued multiple statements refuting all rumors of any impending dissolution and reiterating its commitment to defend its people from the looming threat of a regime offensive as an independent group. On the contrary, a recent statement issued on August 28 indicated that dissolution remained “an internal matter” and that HTS was “working hard” to come to a workable solution that “spares our people from likely attack.”

Though adamant about maintaining its independence, HTS’s core leadership understands very well that it needs to cooperate with the other factions if it stands any chance of survival. This was made clear in Jolani’s remarks, where he emphasized the urgency of higher degrees of military coordination between different fighting factions on the battlefield and announced the establishment of a joint operations room in the north to defend and protect “the honorable people of al-Sham.” As with other components of its recent propaganda strategy, this talk of “unity” is clearly aimed at convincing local communities that HTS is their defender and an intrinsic part of the broader “revolutionary” movement. Jolani stressed:

Our sorrows and our hopes are one, and our fate is one. Our enemy is out for all of us and does not differentiate between us, and will observe toward none neither bond nor treaty. The best way to confront our enemy is to be a unified front, together in love and brotherhood. All of us must play our role in this crucial battle: fighters, civil society, clergy and scholars, tribes and families. Everyone is targeted.

Whether or not HTS’s propaganda accurately reflects realities on the ground remains unclear and hard to measure, but that should not be the focus of our attention. What HTS propaganda shows is that it is appealing to its local constituents by advertising such products as services and security, creating an image of a functioning society with happy kids, busy markets, and security checkpoints at a time when people are craving any sign of normalcy in the midst of chaos. Though local skepticism of HTS is commonplace in northwestern Syria, the threat of overwhelming attack by the regime and its Russian and Iranian allies may be the one chance for HTS to regain popular legitimacy. Its propaganda is aimed entirely at achieving that result.

The fate of Idlib appears to have been sealed. The chances of Turkey and Russia being able to negotiate a political solution seem increasingly remote. The eventual regime victory will certainly lead to unprecedented levels of death and destruction, which will in all likelihood be used to fuel extremist narratives like that espoused by HTS for years to come. As the regime tries to isolate armed opposition groups by driving a wedge between them and the people, HTS is fighting for its survival by actively seeking to embed itself within society. Whether or not it has been successful, the fact remains that once the fighting begins, HTS fighters will be the first ones on the frontlines, and this more than anything will give the group the chance to bolster its credibility and justify its narrative for years to come.

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